Built for wholesalers
AI for Wholesalers.
Wholesaling is a sourcing game. VERA finds the motivated sellers and off-market deals other wholesalers never see, scores the list, and gets your outreach out before the competition dials.
The read
Where AI finds the edge in deals and leads for wholesalers.
Wholesaling lives and dies on one number: how many real off-market leads you can put in front of a motivated seller before the next investor does. The contract, the assignment, the fee, none of it happens without deal flow at the top. Most wholesalers spend their week fighting that top of the funnel by hand, and it shows in the close rate.
The list is the problem, then it is the speed, then it is the pricing. A raw pull from a list service is ten thousand absentee owners with no signal on who is actually ready to sell. Skip tracing, scoring, and personalizing outreach across that volume is days of work, so most of it never gets done. The leads that do get worked get a generic blast that motivated sellers ignore. Then a deal comes back and you guess at ARV and repairs, and the spread you thought you had disappears at the closing table.
A tool will not fix this. The list services and dialers you already pay for are the same ones every wholesaler in your market pays for, so you are all working the same data the same way. A consultant will not fix it either, because by the time anyone writes down a playbook, the models that source and score have already moved. The thing that compounds is a partner who stays at the frontier of what AI can do and points it straight at your deal flow, every week, as the technology changes underneath it.
That is what VERA is. We run the smartest models in the world against the boring, brutal work that decides whether you close: finding the sellers with real motivation, scoring the list so you call the right doors first, writing outreach that sounds like you sent it, and pricing the deal fast enough to lock it before someone else does. We make money when you assign the contract, not before.
What slows the deal flow
The drag is real. The fix is better signal, not more hours.
- 01Your list is the same list every other wholesaler in the market bought, and you are all door-knocking the same tired absentee owners
- 02Skip tracing and scoring ten thousand records by hand means most of the list never gets worked, and the good leads age out before you reach them
- 03Cold outreach goes out as a generic blast, so motivated sellers tunnel right past it and your reply rate stays in the basement
- 04A lead finally calls back and you are guessing at ARV and repair costs on the phone, then watching the spread vanish when a real comp shows up
- 05Your cash buyer list is thin and stale, so you lock a contract and scramble to assign it before the inspection period burns down
- 06Dead leads pile up in the CRM with no follow-up sequence, and the seller who was not ready in March sells to someone else in July
What changes
Specific moments in your pipeline, after.
01 / 04
The list that calls the right doors first
You used to work a ten thousand record pull top to bottom and burn a week on doors that were never going to sell. Now the list comes back scored by real motivation signals, equity, distress, ownership length, life events, and you call the top two hundred first. Same list, the deals surface in days instead of months.
02 / 04
Outreach that does not read like a blast
A pull of absentee owners used to get one generic text and a 1 percent reply rate. Now each top lead gets a first touch written to that property and that owner, sent in your name across the channels you already use. The sellers who were ignoring you start replying because it no longer sounds like the seventh wholesaler this week.
03 / 04
ARV and repairs before you hang up
A seller calls back at 4 PM and you used to stall, run comps that night, and call back tomorrow when they had already talked to two other buyers. Now the comps, the ARV, and a repair estimate are in front of you while you are still on the phone. You make the offer live and lock the contract that afternoon.
04 / 04
The assignment that is already lined up
You used to lock a deal and then start texting buyers, sweating the inspection clock. Now your cash buyer list is matched to the deal the moment it is under contract, the right buyers get the property mapped to their box, and the assignment closes inside the window instead of at the edge of it.
What we ship
The workflows we build for wholesalers.
- 01
Off-market lead sourcing
We find motivated sellers across the data most wholesalers never combine: absentee owners, high equity, pre-foreclosure, probate, tired landlords, code violations, long ownership. The result is a list specific to your market and your criteria, not a generic county pull everyone else already has.
- 02
Motivated-seller scoring
Every record on the list gets ranked by likelihood to sell, blending equity, distress signals, ownership length, and life events into one score. You work the top of the list first and stop wasting calls on owners who will never deal.
- 03
Skip trace and outreach in your name
We skip trace the scored list and draft a first touch written to each property and owner, sent across call, text, and mail in your name. Ten thousand cold records become a few hundred warm, personalized outreaches in a day, not a month.
- 04
ARV and rehab modeling
Address in, numbers out: pulled comps, ARV, a repair estimate by scope, and the max allowable offer for your spread. Fast enough to price a deal while the seller is still on the phone, accurate enough that the number holds at closing.
- 05
Cash buyer matching
Your buyer list mapped to each deal the moment it is under contract. We match by box, price range, area, and buy history, then route the property to the buyers most likely to take it, so the assignment closes inside the inspection window.
- 06
Cold lead reactivation
The sellers who said not yet are not dead, they are early. We surface re-engagement timing across your old lists and CRM and draft follow-up that references their specific property, so the owner who passed in spring hears from you again right when they are ready.
- 07
Comp and offer analysis
Two or three deals side by side on the numbers that decide which one you chase: spread, ARV confidence, repair risk, days to assign, and a plain-language read on which one is the cleaner contract.
- 08
Market and neighborhood reads
Where the motivated-seller density is rising, which zips your cash buyers are hungry for right now, and where spreads are widening before the rest of the market notices. The edge is knowing where to point the list next month, not last month.
The partnership
How we actually partner with wholesalers.
VERA is a partnership, not a purchase. There is no retainer, no hourly, no fee to try it. We bring the deal flow and the edge, we put the intelligence into your sourcing, and we make money only when you assign a contract and get paid. If you do not close, neither do we. That is the whole arrangement.
We do this because the technology will not sit still. The models that source, score, and price are better every week, and a tool you bought last quarter or a playbook a consultant handed you is already behind. We stay at the frontier full time and keep pointing whatever is newest and sharpest straight at your deal flow, so the edge compounds instead of decaying.
Behind it is a small operations team running the smartest AI in the world against the unglamorous work that decides your fee. You do not manage software or learn a system. You get the scored lists, the outreach in your name, the deal math, and the buyer matches, and we are aligned with you on the only outcome that matters, which is the contract closing.
One we did
A wholesaler in a competitive metro was buying the same absentee-owner list as every other investor in town and texting it with one generic blast. He was pulling maybe one contract a month and could not tell you why those sellers said yes when a hundred others ignored him.
We rescored his existing list against motivation signals he was not combining, equity, ownership length, code violations, and probate, then drafted a first touch written per property and sent in his name. The top two hundred leads went out warm in a day. ARV and repair numbers were ready on every callback, so he was making offers live instead of calling back the next morning.
Same list he already owned. The deals were always in there. He just had not been calling the right doors first.
What this is not
This is not a course, and there is nothing to learn before it works. It is not a list you buy once and burn through. It is not a consultant who hands you a playbook and invoices you whether or not a deal closes. It is not software you log into and run yourself. It is a performance-based partner that sources the deals, scores the leads, and prices the numbers, and gets paid only when you assign the contract.
Questions wholesalers ask
What we get asked most.
How does the deal-source fee work? What does it cost to start?
There is no cost to start: no retainer, no hourly, no fee to try it. VERA makes money only when you assign a contract and get paid. If a deal we sourced and scored closes, we share in your fee. If nothing closes, you owe nothing.
Where do the leads come from, and how are they different from a list service?
We combine the data most wholesalers never put together: absentee owners, high equity, pre-foreclosure, probate, tired landlords, code violations, long ownership. Then we score every record by real motivation signals so you call the top doors first. A raw county pull is the same data every wholesaler in your market already bought; this is a list built to your market and your criteria.
Is my territory exclusive, or are you working the same deals with other wholesalers nearby?
Talk to us about your market before you assume the worst. We will be straight with you about how we handle overlap in your area, because sending the same scored lead to competing partners would undercut the close rate we both get paid on. Our incentive is your contract closing, not flooding a zip code.
What happens if no deal closes? Am I still on the hook for anything?
Nothing. The arrangement is performance-based: if you do not assign a contract, we do not get paid. No retainer, no monthly bill, no minimums. We only win when you close, which is why we will not waste your time with marginal leads or lists already worked to death.
Do I own the leads, the data, and the seller relationships, or do you?
You do. The outreach goes out in your name, the seller who calls back is calling you, and the relationship is yours. We put the scored lists, the personalized first touch, and the deal math into your pipeline; the contacts and the contracts stay with your business.
Want this running in your pipeline?
30 minutes on the phone. We scope where the edge is in your deals and leads, and which one to chase first. No retainer, no hourly. We make money only when you close.
Become a partner